From documenting the mission of Fort Bragg troops in Operation Desert Storm to splitting the sides of viewers with his Christmas Parade street antics, Mark Roberts had a one of a kind career that spanned nearly two decades at North Carolina’s number one television station, WRAL-TV.
While focusing on hard news reporting, Roberts traveled the nation and the world to bring the story home to the Triangle. During the grind of coverage in Saudi Arabia he found out just how good the care is in a M.A.S.H. hospital. When Hurricane Andrew leveled much of south Florida, Roberts traveled with Fort Bragg Military Police to the devastation, accompanying them on patrols to control looters. Festering civil war drew North Carolina troops to Haiti. With dog tags and a flak jacket, Roberts sailed in with a convoy of Special Forces soldiers charged with keeping order. The Crisis in Kosovo brought local troops into the fray to secure an airfield for a possible strike. Roberts traveled to Albania documenting the stories of families torn apart by ethnic cleansing. With those stories, he won the Carolinas’ Radio Television News Directors’ Award for News Story of the Year.
After nearly a decade of reporting on local, national and international news, Roberts was called back to the studio to become WRAL’s first traffic reporter/anchor. Selected not only for his news-gathering skills, but also for his off-the-wall personality, Roberts began this new phase of his career by creating a title for the new gig: Trafficologist
. For eight years as the Triangle’s morning jolt of java, he mixed light-hearted humor, unique phrases and solid information to get the motoring public moving.
After all those 4AM wake up calls, the Traffic Guy decided it was time for a major career lane-change
. A desire to be his own boss, be responsible for his future and be closer to people resulted in the formation of Mark Roberts Enterprises.
Under this new venture, Roberts is the spokesperson for the Capital Ford Auto Group. He continues to work with WRAL as the host of Brain Game, a high school quiz show that airs Saturday mornings. And, he's the host of Off the Mark, a weekly entertainment show on WRAL.com. Plus, he co-hosts the annual Raleigh Christmas Parade on WRAL-TV.
Roberts lives in Wake Forest, North Carolina with his wife, Tresa, and three dogs, Chewy, Leo and Josey Mae.